Senior Product Marketing Manager Remote, United States of America ID-1574

November 27, 2024

Who Were Looking For

At Zendesk, we are a global leader in customer and employee service software, renowned for our powerful yet user-friendly solutions. We are seeking an experienced Senior Product Marketing Manager to help drive product, sales, and adoption initiatives for Zendesk’s fast-growing employee service business.

You will play a meaningful role in driving our employee service business forward by defining and executing GTM strategies to achieve our company’s ambitious employee service goals. You will partner cross-functionally across our product and GTM organizations and work closely with senior leaders in sales, marketing, and product. You are an expert storyteller who is passionate about ‘rolling your sleeves up’ and working with a broad set of stakeholders to get things done. You will report to the Director of Employee Service Product Marketing and work closely with the broader Product Marketing team.

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Key Responsibilities:

Develop and maintain a deep understanding of the employee service market, particularly HR Service Management (HRSM) and IT Service Management (ITSM), including buyer personas, industry trends, and competitive landscape.
Craft compelling product narratives and solution messaging that communicate core use cases and the value of our employee service solution.
Lead cross-functional sales, marketing, and customer initiatives.
Collaborate with Product, Marketing, and Sales teams to develop and execute GTM strategies, including assets for campaigns, press releases, analyst briefings, and more.
Enable GTM teams and develop materials to support customer-facing interactions, such as sales pitch decks, one-pagers, case studies, demos, and more.
Support deals and customer engagements as a subject matter expert.
Evangelize Zendesk for Employee Service through public speaking engagements and analyst briefings.

What You Bring to the Role

5-7+ years of product marketing experience in software and technology. Experience with HR or IT tech preferred.
Exceptional storytelling ability with a talent for articulating complex ideas simply and effectively.
Superior analytical and problem-solving skills with keen attention to detail and pattern recognition.
Executive presence with the ability to engage and collaborate effectively with senior leadership.
Strong project management skills with excellent execution, follow-through, and attention to detail.
Comfortable operating independently in a startup-like environment to build and execute new programs and initiatives and deliver on tight deadlines.
Customer-first mentality with a passion for understanding and addressing customer needs.
Bachelors degree in Marketing, Business Administration, or a related field

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